Music had a tendency to be time-sensitive, in that the relevance of a particular song could be dependent on the social climate or the major happenings that make the headlines within a given time frame. Some themes, however, exist independent of these, and can be espoused on any day and at any hour. Of course, a few cool points will be earned if there’s a perfect union between topic and season, but like bananas in a fruit stall, some issues will never be constrained by any of the aforementioned variables. Throw in the fact that said track involves one (or more) of your favourite songsters, and that makes for some anticipated listening.
Away from a publicized spat with Shatta Wale (which culminated in the “My Advice” diss track), Michael Owusu “Sarkodie” Addo has kept a relatively low profile when it comes to making music. The 2012 BET Best International Act winner last put out an album nearly two years ago, and has lately been involved in road safety and youth empowerment campaigns, as well as other business ventures, most notably his Sarkcess media outfit. Yes, there was the contribution on DJ Cuppy’s “Vybe”, but fans have missed the fast-talking rapper from “Shots on Shots”, “Hand to Mouth” and MI Abaga’s “Millionaire Champagne”.
Produced by MOG Beatz and making its radio debut on January 12th 2019, “I Know” also features Nigerian Afro pop sweetheart Reekado Banks. The 2016 Headies Next Rated winner, who recently departed the MAVIN record label, sets the tone for the melody with an opening verse and a fairly catchy hook. Sark launches into his trademark Twi, dropping cheesy but effective punchlines over a tune that sounds vaguely similar to Ric Hassani’s “Gentleman”.
The song itself comprises lyrics that dwell on acknowledgement (and ultimately, appreciation) of the love and trust expressed by a significant other, in spite of naysayers and multiple red flags to be reasonably suspicious of philandering. Per usual, there are promises to stick around through thick and thin, and the cherry topping “I’ll crown you in glory when we get to the apex” line. There’s nothing particularly gripping, but there’s nothing to cause you to cringe either, and within a listening time of three minutes, both rapper and singer get the job done.
It’s three weeks to that day of the year where everyone wears red and flowers are sold for more than four times the price, but to assert that it’s too early for saccharine, cheesy music would be bordering on the cynical. “I Know” sets the tone for the romantic season (albeit prematurely), it’s the kind of song whose video could involve beachside scenes, and it would certainly make any decent love song playlist.
You can treat your ears to the sound of "I Know" here.